Spike Physio is a small physiotherapy business with a client base of young volleyball athletes and hobbyists. As a freelancer, Maria created a brand identity that could help the business feel approachable, fun, and friendly.

It was important that the visual identity included nods to volleyball. The “+” & “x” motif in the logo hints at the joints that we have in our arms and legs, but they also symbolise the stripes of a volleyball spinning in motion.